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Communication and Empowerment of Women: Strategies and Policy Insights from India (In 2 Volumes)

Kiran Prasad (Editor)
Synopsis Communication and Empowerment of Women: Strategies and Policy Insights from India (In 2 Volumes) addresses the interrelationships between communication strategies and policies for women’s empowerment from an interdisciplinary perspective. This book seeks to raise social consciousness on women, redefine agendas and rethink strategies that will empower women. The chapters in the book link theory, policy, strategy and practice in communication and women’s development as communication forms an intrinsic core of all strategies designed for women’s empowerment. Another major focus of the book brings insights of women’s empowerment experience from several states of India that could provide the inspiration in other pockets of the country as well as in other developing countries. The book begins with a rethinking of communication policy for empowering women in India focusing on the communication strategies to improve the status of women. The second section presents a wide spectrum of insights from selected states features of communication and women’s empowerment and integrates them together. The third section addresses threadbare the issues of women’s health and communication policy for initiating behaviour change among women to raise their quality of life. The fourth section explores several successful cases of media strategies and women’s empowerment through the current welfare programmes of the Centre and state governments. The last section presents several interesting questions and issues raised by women who are involved in communication experiments. The interdisciplinary scope of the book makes it an ideal text for a wide range of disciplines including communication, women’s studies, development studies, population studies, sociology, social work, community health, extension studies, rural development and social policy. It raises several fundamental questions on women’s empowerment and communication policy for furthering research and action studies to improve women’s quality of life.
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About the author

Kiran Prasad

Kiran Prasad is Associate professor in communication studies, College of Applied Science at salalah, Ministry of Higher Education, Oman and professor in Communication and Journalism at Sri Padmavati Mahila University, Tirupati, India. She was Commonwealth Visiting Research Fellow at the Centre for International Communication Research, University of Leeds, UK and Canadian Studies Research Fellow at the School of Journalism and Communication, Carleton University, Ottawa, Canada. She is also the youngest ever recipient of the ‘ State Best Teacher Award’ for university teacher from the Government of Andhra Pradesh, India. Aprolific writer and well known communication philosopher, She is author/editor of over seventeen books and conceptualized many theories in communication studies. Her recent books include Communcation for Development: Reinventing theory and Action(2009, in Vols.); Information and Communication technology: Recasting Development (2004); Women, Globalization and Mass Media: International Facets of Emancipation (2006); and HIV and AIDS: Vulnerrability of Women in Asia and Africa (2008). She has to her credit over 100 paper in journals of national and international repute and has researched extensively in India and abroad on the interrelations between communication and development studies.

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Bibliographic information

Title Communication and Empowerment of Women: Strategies and Policy Insights from India (In 2 Volumes)
Author Kiran Prasad
Format Hardcover
Date published: 01.01.2004
Edition 1st ed.
Publisher The Women Press
Language: English
isbn 8189110004
length xxx+368p., viii+369-678p., Tables; Notes; 23cm.