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Political Communication: The Indian Experience (In 2 Volumes)

Kiran Prasad (Editor)
Synopsis Political Communications is a broad cognitive field of enormous national and international interest attracting attention as a special field of study by students and researchers of various disciplines. The mass media are important in shaping the political process; they are channels for the diffusion of constructive ideas, promoting enlightened public opinion, highlighting processes of governance, serve as a forum for public policy debate and are watchful of the excesses and violations of the development rights of the citizens. The book Political Communications: The Indian Experience comprising 29 chapters attempts to unravel the field and illustrate the diversity, yet at the same time, to be comprehensible and coherent to readers from different disciplines. The issues and experiences of India in political communication presented in this book will continue to occupy the center-stage of attention in national politics. The book spans the historical perspective to the contemporary situation with the authors and perspectives ranging from North to South, Northeast to Northwest and from East to West covering political communication in India in a broad sweep. Political reporting is undoubtedly regarded a prestigious assignment and future communication students must be proficient in this field to analyze socio-economic development and comment on policy. This book will serve to provide the much-needed academic input in this area and explain the process of political communication in various mass media. It is also hoped that this work will form essential reading and reference for students and researchers in Political Science, Communication, Journalism, Administration, and journalists, politicians and policy framers as it gives valuable insights into the art and science of political communication.
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About the author

Kiran Prasad

Kiran Prasad is Associate professor in communication studies, College of Applied Science at salalah, Ministry of Higher Education, Oman and professor in Communication and Journalism at Sri Padmavati Mahila University, Tirupati, India. She was Commonwealth Visiting Research Fellow at the Centre for International Communication Research, University of Leeds, UK and Canadian Studies Research Fellow at the School of Journalism and Communication, Carleton University, Ottawa, Canada. She is also the youngest ever recipient of the ‘ State Best Teacher Award’ for university teacher from the Government of Andhra Pradesh, India. Aprolific writer and well known communication philosopher, She is author/editor of over seventeen books and conceptualized many theories in communication studies. Her recent books include Communcation for Development: Reinventing theory and Action(2009, in Vols.); Information and Communication technology: Recasting Development (2004); Women, Globalization and Mass Media: International Facets of Emancipation (2006); and HIV and AIDS: Vulnerrability of Women in Asia and Africa (2008). She has to her credit over 100 paper in journals of national and international repute and has researched extensively in India and abroad on the interrelations between communication and development studies.

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Bibliographic information

Title Political Communication: The Indian Experience (In 2 Volumes)
Author Kiran Prasad
Format Hardcover
Date published: 01.01.2003
Edition 1st ed.
Language: English
isbn 8176463906
length xx+388p., xx+389-725p., Tables; 23cm.