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Hospitality and Tourism Management Strategies

Sunil Sharma (Author)
Synopsis The present volume is a valuable resource for those concerned with the tourism industry. The author has used his many years of experience as a tourism operator and a hotel manager to give a general guide for developing successful and sustainable tourism programmes within an economic market. This is not a ‘how-to’ book with clear, step-by-step instructions, but rather an analytical discussion of the methods, components, and techniques that characterize effective tourism management strategies. The book looks at the impact tourism has on the economic, social and cultural status of the travel destination. Quality-, quantity-, and location-based growth management strategies are also examined, along with the role of the market, local norms, plus the hierarchical scales often encountered in the implementation of these strategies. The book will be a highly useful reference tool for students, teachers are professionals in the field of tourism and hospitality management. It will also be useful for politicians, government officials, community leaders, and others directly involved in tourism development planning.
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About the author

Sunil Sharma

Sunil Sharma, a renowned teacher, is a masters degree holder in tourism and hospitality management. In his diverse professional career, he has been associated with a number of academic institutions and wellknown research organisations. Widely travelled all over the world, he has participated in a number of national and international conference. As a prolific writer he has published a large number of articles on tourism development, hospitality and hotel management isn professional journals of repute.

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Bibliographic information

Title Hospitality and Tourism Management Strategies
Author Sunil Sharma
Format Hardcover
Date published: 01.01.2005
Edition 1st ed.
Language: English
isbn 8183700209
length vi+279p., Bibliography; Index; 23cm.