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Advertising and Brand Management

 
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About the author

S K Sharma

S.K. Sharma, M.A. (History), M.A. (Political Science), L.L.B., Ph.D. (London), taught Political Science to under-graduate and post-graduate students for three decades and retired as Head of the Department of Political Science, Meerut College, Meerut. Author of about fifty research papers Dr. Sharma guided Ph.D. research and attended numerous seminars in India and abroad. He obtained Ph.D. degree from London University on his now published work on Harold Laski.

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Bibliographic information

Title Advertising and Brand Management
Author S K Sharma
Format Hardcover
Date published: 29.12.2011
Edition 1st ed.
Publisher Mahaveer & Sons
Language: English
isbn 9788183772839
length 286p., 23cm.