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Synopsis Sociology of communication is an emerging sub-discipline in which not much work has been done. This book is a modest effort in this direction.

Television, the powerful medium of communication, is a product of the ongoing modern communication revolution. Television viewing as it is apparent now a days, has become a prominent part of daily life. Due to its visual effects, sound effects, music and pictures television is being used as entertainment, informative and educative media. Television has become an integral part of every persons life and especially youngsters are very much fascinated with it. Charm f television viewing is so much that youngsters use to adjust their times for studies and other activities and the time spent on television viewing.

Keeping this background, the book examines the impact of television on college students at their highly impressionable age in the most cosmopolitan city of North Eastern India. This book will be useful for students and scholars in the fief o communication.