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Dynamics of Search Engines: An Introduction

 
B.Ravi Kumar Jain (Author)
Synopsis A search engine or search service is a program designed to extract/find web pages or information stored on the WWW. Search engines facilitate easy access to the desired information on the Internet or a corporate database or a personal computer. The strength and usefulness of a search engine depends on the relevance of the result it produces for a given query and the way such results are presented. There are several search engines available on the Internet, but all are not equally efficient. Different search engines employ different methods and criteria for web crawling, indexing Web pages, handling the query, ranking the results and presentation. However, all have the same objective of providing the most relevant results first and the least relevant later, in the quickest possible time. The business of search engines has assumed a level where a search engine is no more an additional component of a comprehensive web portal. Competition among the market players more fierce than ever with billions of dollors at stake. In their attempt to outperfom one another, search engine companies are coming up with several value added features and version of search services. This phenomenon has seen the emergence of various types of search engines, like domain specific search engines, customised search engines, networked and desktop search engines, collaborative search engines, meta search engines etc, powered with the capabilities for handling queries in multiple languages, searching results in multiple data formats, accommodating multiple technologies and platforms. This book discusses the concept of search engines and provides insights into various types of search engines and their applications.
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About the author

B.Ravi Kumar Jain

Ravi Kumar Jain B holds an MBA degree (Finance) from Osmania University, Hyderabad and PGD ITM (E-commerce & EDI) from AIMA, New Delhi. He has worked as Assistant Professor in a B-school affiliated to Osmania University for four years in Hyderabad. Presently, he is working as a senior faculty member at Icfai Research Centre, Head quarters, heads Special projects team and also teaches at Icfai Business School, Hyderabad. He has presented several research papers in national and international conferences in India and abroad. He has got many of his articles published in several refereed journals. He has received an award, 'Researcher of the Year', from the Vice President of India, for the best contribution in an international conference on Enhancing Global Business Competitiveness in November 2004, at New Delhi. He has authored a book titled "Open Source Software: A Revolution in the Making" and has edited several books on the themes related to Internet and business management, the latest being "Internet Governance: An Introduction" and "IT Governance: An Introduction". His areas of interest include outsourcing, e-commerce, strategic management, technology in business and financial management.

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Bibliographic information

Title Dynamics of Search Engines: An Introduction
Format Hardcover
Date published: 08.11.2007
Edition 1st ed.
Language: English
isbn 8131406792
length 252p.