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Marketing Management Of Co-Operative Sector In India

 
P K Jain (Author)
Synopsis It deals wth key issues pertaining to professionalisation of co-operative marketing management, man power planning, training, motivation, leadership development, application of managerial science to co-operative marketing, etc.
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Bibliographic information

Title Marketing Management Of Co-Operative Sector In India
Author P K Jain
Format Hardcover
Date published: 01.01.1992
Edition 1st Ed.
Language: English
isbn 8185475393
length viii+262p., Illus.; 23cm.