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Reading Culture: Theory, Praxis, Politics

Pramod K. Nayar (Author)
Synopsis This book analyses how forms of public culture in India—cinema, the comic book, the museum and the tourist brochure—generate social meanings. It ‘reads’ the strategies through which they reflect, reinforce and at times contest existing power relations within society. Using a range of theories and approaches, Pramod Nayar demonstrates how a cultural form or genre encodes narratives of power, and works to marginalize certain identities, norms, modes of thinking and knowledge while valorizing others. Using precise jargon-free language, this rigorous examination of the poetics and politics of representation, of the relations between cultural forms and power, serves as a comprehensive introduction to the practice of Cultural Studies. Reading Culture breaks new ground in analyzing the rhetoric of cinema, the comic books, museums and tourism in India to reveal their political subtexts. From patriotic songs in Hindi films to comic book superheroes, from the poetics of display in museums to the projection of ‘authenticity’ in tourist brochures, this book highlights the politics of public culture. These exhaustive yet highly readable critical analyses will be welcomed by students and scholars of culture studies, museum studies, media studies, humanities and the fine arts.
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About the author

Pramod K. Nayar

Pramod K. Nayar teaches at the Department of English, University of Hyderabad. He has published extensively on English and American literatures, Indian writing in English and Literary Theory. He has co-edited (with Nila Shah) Modern Indian Poetry in English: Critical Studies, and (with R.K. Dhawan) a volume of critical essays on Vikram Seth. He was Smuts Visiting Fellow in commonwealth Studies, University of Cambridge, (2000-2001) and is the recipient of a Fellowship from the Department of Culture, government of India (2000-2002) for a project on Indian fiction in English. He reviews for Jouvert, Culture Machine, E-Green, Studies in Travel Writing, Journal of cultural Geography and other international journals.

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Bibliographic information

Title Reading Culture: Theory, Praxis, Politics
Format Softcover
Date published: 01.01.2006
Edition 1st ed.
Language: English
isbn 8178296217
length 243p., Bibliography; Index.22cm.