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Managerial Economics

 
Ashish Chandra (Author) M.L. Maurya (Author)
Synopsis The present volume is designed to be one of the easiest books in Managerial Economics from which to teach and learn. Rather than parading students quickly through every interesting or new topic in micro-economics and industrial organization, it carefully develops and applies the most useful concepts for business decision making. The primary goal of this book is to help business students become architects of business strategy rather than simply middle managers plodding along the beaten path of others.
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About the author

Ashish Chandra

Dr. Ashish Chandra born, in a modest family which is known as much for its academic aptitude, as for the close association with freedom struggle of the country. Bachelor in Tourism from prestigious Delhi University, this committed and diligently hardworking young professional earned Gold Medal for standing first class first in his MIBM examinations. Ashish, besides being co-editor to a Tourism Journal already has eight books to his credit. it has been his genius and deep academic devotion that immediately after getting through his Master' Ashish was able to start his dream career as lecturer in tourism at the Institute of Tourism and Hotel Management, Bundelkhand University, Jhansi. He has opted the problems, "Growth and Development of Tourism in India-A Critical Assessment". A Man with Crystal clear vision on short and long-term career goals and strong self-confidence in his persona, Mr. Chandra firmly believes in the quotable quote "nothing is impossible" provided one has undeterred determination to achieve.

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Bibliographic information

Title Managerial Economics
Format Hardcover
Date published: 01.01.2004
Edition 1st ed.
Language: English
isbn 8188658928
length vii+289p.