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Fundamentals of Supply Chain Management: Twelve Drivers of Competitive Advantage

 
John T. Mentzer (Author)
Synopsis Fundamentals of Supply Chain Management: Twelve Drivers of Competitive Advantage, has been designed as a comprehensive text for any course dealing with strategy and supply chains. Written in an accessible and entertaining style, Mentzer identifies twelve drivers of competitive advantage as clear strategic points managers can use in their companies. These twelve drivers are derived from extensive research from more than 400 books, articles, and papers, as well as interviews with more than fifty executives in major global companies. The roles of all of the traditional business functions-marketing, sales, logistics, information systems, finance, customer services, and management-in supply chain management are also addressed. Complete with cases and real examples from corporations around the world, this book will enable students and practicing managers to more effectively understand, implement and manage supply chains successfully.
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About the author

John T. Mentzer

John T. Mentzer holds the Harry J. and Vivienne R. Bruce Excellence Chair of Business at the Department of Marketing and LOgistics, University of Tennessee.

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Bibliographic information

Title Fundamentals of Supply Chain Management: Twelve Drivers of Competitive Advantage
Format Softcover
Date published: 01.01.2004
Edition 1st ed.
Publisher Response Books
Language: English
isbn 8178294575
length viii+291p., Tables; Figures; References; Index; 25cm.