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Synopsis This book provides a conceptual framework of Activity-Based Costing and demonstrates how ABC information can be gainfully utilized as powerful tool for continuous rethinking and dramatic improvement or not only the products and services but also processes and market strategies. Taking micro-economic viewpoint examines the productivity for managerial action across a sample of firms through questionnaire technique. Following a macroeconomic viewpoint, examines the potential of ABC for Indian industries given the size and direction of certain economic factors. Provides a systematic approach to implementation of ABC by Indian companies. This book will be useful to those who are interested in having proper understanding of the conceptual framework and practical application of ABC, particularly management accounting professionals and students of ICWAI, ICAI, M.COM and MBA programmes.