Dynamics of Tourism
Synopsis
This book presents a comprehensive view of tourism industry in Rajasthan focusing the interrelationships and interdependencies of its various aspects and elements. The authors cover all aspects from organisational, promotional and marketing point of view and describe how this industry can be utilized from particular business. Among its highlights, the book covers: Shows how and why people travel and how that process can be influenced, Examines the cost benefit analysis of tourism industry in Rajasthan, Describes how tourism and travel industry works and stresses how elements interact, examines new dimensions of financial feasibility study. This study will be of interest to the planners, policy makers, educators and professionals at different levels in Governments, universities and the bodies of professional accountants in the field of tourism, travel and trade.
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Bibliographic information
Neelu Jain