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Contents: Introduction. Full-spectrum Propaganda: Appraising the "IS Moment" in Propaganda History/Stephane Baele Chapter 1. The Strategic Logic of IS' Propaganda: Coherence, Comprehensiveness, and Multidimensionality Haroro Ingram.Chapter 2. Situating IS' Message: A Social and Theological Genealogy/Mehdi Laghmari.Chapter 3. The Matrix of IS' Propaganda: Magazines/Stephane Baele, Katharine Boyd, and Travis Coan.Chapter 4. Shock and Inspire: IS' Propaganda Videos/Stephane Baele, Katharine Boyd, and Travis Coan.Chapter 5. IS' Propaganda and the Social Media: Dissemination, Support, and Resilience/Laura Wakeford and Laura Smith.Chapter 6. From Music to Books, from Pictures to Numbers: The Forgotten - Yet Crucial - Components of IS' Propaganda/Stephane Baele and Charlie Winter.Chapter 7. Countering IS' Propaganda: Challenges and Opportunities/Jonathan Githens-Mazer and Tobias Borck.Chapter 8. Terrorist Propaganda after IS: Learning, Emulation, and Imitation/Paul Gill, Kurt Braddock, Sanaz Zolghadriha, Bettina Rottweiler and Lily D. Cushenbery.Afterword. The Uniqueness of Islamic State/Thomas Hegghammer. This book offers a comprehensive overview and analysis of the Islamic State's use of propaganda. Combining a range of different theoretical perspectives from across the social sciences, and using rigorous methods, the authors trace the origins of the Islamic State's message, laying bare the strategic logic guiding its evolution, examining each of its multi-media components, and showing how these elements work together to radicalize audiences' worldviews. This volume highlights the challenges that this sort of "full-spectrum propaganda" raises for counter terrorism forces. It is not only a one-stop resource for any analyst of IS and Salafi-jihadism, but also a rich contribution to the study of text and visual propaganda, radicalization and political violence, and international security.