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A Double Life: My Exciting Years in Theatre and Advertising

Alyque Padamsee (Author)

Bubbling with indefatigable energy, Alyque Padamsee was a unique genius who had mastered both theatre and advertising. Famous for playing Mohammad Ali Jinnah in Richard Attenborough's film Gandhi, he also created several iconic advertisement campaigns on Indian television. A Double Life takes you on a memorable, sometimes hilarious, trip spanning nearly all the years of Padamsee's brilliant career. It also offers you a chance to go backstage with the man dubbed 'God', as he unfolds thrilling scenes from his high-voltage life. With acute human insights that illuminate the book like flashes of lightning, Padamsee reveals the hidden stories behind the provocative ads for megabrands like Liril and Kama Sutra, and behind blockbuster productions like Evita and Jesus Christ Superstar.

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Bibliographic information

Title A Double Life: My Exciting Years in Theatre and Advertising
Format Softcover
Date published: 24.10.2020
Edition 1st ed.
Publisher Penguin India
Language: English
isbn 9780143450986
length 352p.
Subjects Biography