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Behavioural Finance

Sujata Kapoor (Author) Jaya Mamta Prosad (Author)

Designed as a core textbook for the students of finance, Behavioural Finance discusses the theoretical concepts of investment behaviour in the dynamic environment of financial markets. It explains the role and impact of psychological biases and sociological influences underlying the financial behaviour of both individual and institutional investors. Through the use of case studies and real-life examples, primarily from emerging economies like India, the book explores the psychology of individual investors and market experts such as financial analysts and portfolio managers. It discusses how key market players make decisions and shows that every behavioural inconsistency can cumulate to market anomalies.

The highlight of this book is the inclusion of contemporary issues such as the role of weather, emotional state of mind, religion and culture in investment decisions and the emphasis on upcoming areas in this discipline such as neurofinance and emotional finance.

Contents: Preface. I. Behavioural Finance: Foundations and Key Concepts: 1. History of Behavioural Finance. 2. Foundations 1: Traditional Finance Theories. 3. Foundations 2: Behavioural Finance Theories. 4. Neurofinance. II. Behavioural Biases: 5. Introduction to Behavioural Biases. 6. Heuristic-Driven Biases Illustrated. 7. Frame-Dependent Biases Illustrated. III. Market Forces/Market Inefficiency: 8. Investment Strategies: Meanings and Types.IV. Emotional and Socoail Forces: 9. Emotional Finance. 10. Social Influences and Moods. V. Institutional Investors Behaviour: 11. Behavioural Biases of Institutional Investors: Theoretical Underpinnings. 12. Demystifying Behavioural Biases of Portfolio Managers, Financial Analysts, Financial Planners and Advisors. VI. Practical Applications of Behavioural Finance: 13. Behavioural Corporate Finance. 14. The Psychology and Mechanism of Financial Planning. VII. The Way Forward: 15. Future Direction. Index.

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Bibliographic information

Title Behavioural Finance
Format Softcover
Date published: 27.03.2019
Edition 1st. ed.
Language: English
isbn 9789353282745
length 408p.