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Sell: The Art, the Science, the Witchcraft

 
Subroto Bagchi (Author)
Synopsis

Everyone is a salesperson by some measure, and selling is not a pushy, winner-take-all, macho act. It is an empathy-led, process-driven, knowledge-intensive discipline.'

In his new book, Sell! – the first book on the subject by an Indian practitioner of business –bestselling author and inspiration to generations of entrepreneurs, Subroto Bagchi presents the concepts of selling and salesmanship from his unique perspective.

Elaborating on the essential skills to be a successful seller – whether of a product, a service, an idea, an organization, or even of personal skills – Bagchi crystallizes his on-the ground knowledge about salesmanship through stories and anecdotes from his vast repertoire of experiences and extensive reading to provide wise and profound insights and advice on making an impact on others and acquiring the power to influence their decisions.

A comprehensive and contemporary treatise on the art, science and 'witchcraft' behind selling, Sell! will redefine the meaning of salesmanship.

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About the author

Subroto Bagchi

Subroto Bagchi was born in Patnagarh, Orissa, in 1957. He is co-founder and chief operating officer of MindTree Consulting, one of India's most admired companies. He was ranked among India's 15 most influential business persons by Business Today magazine in 2006. He has been well known for his columns, 'Arbor Mentis', for Businessworld, and 'Times of Mind' for the Times of India. The High-Performance Entrepreneur is his first book. His other writing can be accessed at www.mindtree.com/subrotobagchi. Subroto Bagchi is married to Susmita, a writer, and they have two daughters, Neha and Niti.

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Bibliographic information

Title Sell: The Art, the Science, the Witchcraft
Format Hardcover
Date published: 05.12.2017
Edition 1st. ed.
Publisher Hachette India
Language: English
isbn 9789350095829
length 256p.