Overview for E-Innovation: Trends and Applications
Today, discourses on innovation are ubiquitous, as enterprises worldwide are turning their focus on innovation to sustain competitive advantage. The emerging global electronic marketplace, which is characterized by increased personal computing, improved communication networks, newer digital applications, rapidly evolving web environments and the proven fact that the Internet is emerging into a global market place, is creating a radically new environment worldwide. As these technological inventions are poised to improve the way enterprises collaborate and manage their information, it is important to highlight that the rapidity of technological change is being driven by the innovations in Information and Communication Technologies (ICTs) and driving the design and creation of all ICT artifacts is the field of software engineering. This collective change to innovation favored by ICTs is called e-innovation and in the present competitive landscape, large as well as small enterprises are depending on ICT-based innovations to sustain the lead. Today, e-innovation is an emerging discipline for proactively responding to an electronic environment, whose main attribute is continuous radical change and the spread of e-innovation is driving the growth of the global economy.
Moonmoon Bhattacharyya (Author)
Moonmoon Bhattacharyya holds an MBA in Marketing and Systems from the Institute of Social Welfare & Business Management (IISW&BM), Kolkata. In addition, she has completed several professional trainings in Information Technology. She has work experience of 7 years covering areas of project management, web development, corporate training and academics. Prior to joining ICFAI, she was with Zee Network Education Group. She has also worked as a faculty member in various IT Education and Training Institutions and also held teaching assignments for management students. Her research interests delve into supply chain management, knowledge management, managing electronic innovation, e-business, e-collaboration, etc. Her other interests include web designing.