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The Power of Data Storytelling is a book that aims to solve the classic dilemma of—How do I make company data interesting and present it in the form of a great data story for today’s time-crunched professionals. The book focuses on various methods of converting dry facts and figures into interesting characters, events and relaying them in the form of a story to enable company’s decision-making.

The book covers all data story related aspects—art of storytelling, building, writing and visualizing. The book reflects practical corporate examples from varied fields and how data storytelling enabled the decision-making process. It does not require knowledge of sophisticated tools and introduces new, simple and application-oriented methods at every stage to take data storytelling forward.

The book has wide application across industries and organizations with data sets that are big and small. It has explanatory written and visual examples at every discussion which makes it less theoretical and more practically applicable.

Contents: Preface. Introduction. 1. Stories Bring Data to Life. 2. The Essence of Data Storytelling. 3. Getting to the Core. 4. Planning Is Everything. 5. The Quick-Fix. 6. Making Good Stories Great!. 7. Writer to Storyteller. 8. Use Visuals to Your Advantage. 9. The Final Act. 10. In Closing.