Business Legends, , Gita Piramal, Penguin Books India Pvt. Ltd., 140271872

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Business Legends

Gita Piramal (Author)

Synopsis G.D. Birla, J.R.D. Tata, Walchand Hirachand and Kasturbhai Lalbhai--four pioneers who were not afraid to think ahead and plan big, at a time when Indian industry had to compete fiercely for market share against the multinationals of the day. Together, they would lay the foundations for the golden age of Indian industry from 1951 to '62. In this bestselling book, the closest look at these legends this far, Gita Piramal compellingly brings alive their ambition and achievement.

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About the author

Gita Piramal

Dr Gita Piramal is managing editor of The Smart Manager, India's first world-class management magazine, launched in February 2002. She is also India's foremost business writer. Gita's major works include the best sellers Business Maharajas and Business Legends. She has co-authored two books, Managing Radical Change and World Class in India, with the late Sumantra Ghoshal. Both books won the Delhi Management Association awards for their contribution to management thinking. Her most recent publication is Sumantra Ghoshal on Management: A Force for Good, co-edited with Professor Julian Birkinshaw of the London Business School.

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